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EducationDigital marketing
Casagrand International School: 10,297 admission leads across three campuses
Admissions season 2024–2510,297admission leads across three campuses, October 2024 to June 2025.
Leads and admissions by campusLeadsAdmissions (×6 scale)
Perumbakkam campus5,074 leads · 288 admissions
Thiruvanmiyur campus2,193 leads · 50 admissions
KVR campus3,030 leads · 76 admissions
Total10,297 leads · 414 admissions
Admissions season 2024–2510,297
admission leads across three campuses, October 2024 to June 2025.Perumbakkam5,074 leads · 288 adm.
Thiruvanmiyur2,193 leads · 50 adm.
10,297admission leads generated
414admissions across three campuses
5,074leads for the Perumbakkam campus alone
01 · The challenge
Fill three campuses in one admissions season
Casagrand International School needed a steady flow of qualified enquiries for the 2024–25 academic year across its Perumbakkam, Thiruvanmiyur and KVR campuses.
With three campuses to fill, results had to be tracked campus by campus — leads and admissions, from October through June.
02 · Our approach
A Meta-led strategy, backed by the website and content
The strategy centred on Meta ads, supported by a website that converted visitors and a steady stream of content that kept families engaged through the season.
01Website optimisation
A user-friendly, mobile-responsive and SEO-optimised site that improved organic visibility and overall performance.
02Content marketing
A content calendar covering education topics and school updates, showcasing achievements, faculty and unique programmes.
03Social media engagement
Active Facebook and Instagram profiles with regular updates on events, achievements and news — plus photos and videos of campus life.
03 · The solution
Ads, content and a website working as one
Illustrative screens · drag to explore
International school
Sponsored
Admissions
open 2025–26
Book a campus tourEnquire
Three campuses, one promise: a school where children love to learn. Enquire today.
Content calendarTwo weeks of postsMonFaculty spotlight
Tue
WedCampus life reel
Thu
FriAdmissions Q&A
SatSports day
Sun
MonParent story
Tue
WedScience fair
Thu
FriFee FAQ
SatOpen house
Sun
FacebookInstagramWebsite news
school.CampusesCurriculumFeesEnquire
Admissions 2025–26Choose your nearest campus.Perumbakkam→Thiruvanmiyur→KVR→
Mobile-firstSEO-optimised pages
“Meta ads did the heavy lifting — but it was the website and a steady content calendar that turned attention into admissions.”
Geek Logics
Digital marketing team
2,193leads · Thiruvanmiyur campus
3,030leads · KVR campus
Next projectRohini Silver Screens
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